The idea of exactly what your business is going be usually comes first. Secondly, most often, is giving a title to your idea. What exactly is going to be the name of your business? Some people turn to their childhood for inspiration or a beloved family pet. It could be a made-up word you dream […]
Top Tips for Building Your Personal Brand Online
There are a few elements to building a successful personal brand as a digital marketer. Review Robin reached out to a panel of industry experts, including me, to weigh in on their top tips for personal branding to help build trust and authority with your audience. From sharing your expertly crafted story to getting found […]
Should You Create a Personal Website?
The first website in human history was published almost 30 years ago, in 1991. But the debate about the importance of having a personal website is still on-going. To settle the score once and for all, I was 1 of 20 thought leaders asked to share my reasons behind launching a personal website. You can […]
What Makes YOU Unique?
I recently had the opportunity to share my opinion with Upjourney on how to effectively answer one of the most common interview questions, “What makes you unique?” Here is what I had to say… The best way to answer “What Makes You Unique” is to share how your specific combination of personality, passions, expertise, and […]
Expert Advice on Creating a Personal logo
Just like business logos, personal logos are representative of your personal brand. A personal logo is more than just a pretty image you slap on a website or resume. It can tell a story, signify your passion, and be a powerful statement of who you are and what you stand for.” – Alayna Okerlund, Best […]